Retail & Point-of-Sale Design Services

D2C packaging is primarily an unboxing experience, judged against the packing material around it, with time to build a moment. Retail packaging must compete at shelf, often in 0.3 seconds as a shopper's eye moves past it, so it needs to be legible at a distance and communicate the key benefit claim in a single glance. Design decisions that work brilliantly for D2C often fail at retail, and vice versa.

Yes. We design retail display units, shelf talkers, and header cards alongside the core packaging system, so everything at the point of sale reads as one coherent, on-brand presence rather than a mismatched collection of assets bolted on separately.

We start with a competitive shelf audit: mapping colours, shapes, and messaging hierarchy used by every product in the category. Then we deliberately design against that pattern where it makes sense, using colour, silhouette, or typography to create visual distinction, while keeping the benefit claim legible in a single glance from a normal shopping distance.

Yes. Retailers often have specific compliance requirements for barcode placement, ingredient panels, and artwork specifications. We build retailer onboarding artwork that meets those technical requirements without compromising the design, and can coordinate directly with your retail buyer or compliance contact where needed.